Paid search. With a clear purpose.

PPC Campaign
Management.
Built for action.

Put your business in front of people searching for what you offer. Connect relevant ads, conversion tracking and ongoing optimization with your next business goal.

Your Google Ads account. Your ad spend. A team to manage the details.

From search to your next customer
Make every step count. An illustrative search ad connects a customer's search with a focused landing page and a request for a quote. No campaign results are depicted. SEARCH / DISCOVER / ACT The service your customer needs Sponsored Your brand Be there. Be relevant. A useful offer. A relevant message. A next step that feels easy. YOUR BRAND. A FOCUSED LANDING PAGE The right next step. Request a quote ↗ INTENT. RELEVANCE. ACTION.
Make every step count. Illustrative ad-to-enquiry journey

A few brands from our search marketing portfolio

View our portfolio
Taj Hotels ICICI Bank Larsen & Toubro CCAvenue The Indian Express Calvin Klein
Your account. 100% ownership of your Google Ads account.
Your ad spend. You pay Google Ads directly.
Fixed management fee. A clear monthly fee for campaign management.
Month to month. No long-term commitment. Pay us monthly.
Five plans. One clear comparison.

PPC Management Plans

Compare the networks, tracking, support and creative included in each plan.

Help Me Choose

No minimum ad spend requirement. Fixed monthly management fees. You pay to Google Ads directly. 100% account ownership of Google Ads account. No long term commitment – Pay us monthly.

The amounts below are monthly ad spend.Management fees are separate. Contact our team for the fee and scope for your campaign.

Scroll sideways to compare every plan.

PPC management plan comparison. Monthly ad spend is separate from the management fee.
Compare plans PPC
Management

Basic

Plan suitability: Basic

This plan is suitable for small businesses focused on traffic for their website.

Silver

Plan suitability: Silver

This plan helps to increase traffic and conversions with the help of latest AI technology & Click fraud installation.

Gold

Plan suitability: Gold

This plan is more focused on conversions and help to get more reach from the Google network and Search partners.

Platinum

Plan suitability: Platinum

This plan has an additional benefit of Advanced optimization from the Senior PPC Manager. This plan is suitable for big businesses.

Titanium

Plan suitability: Titanium

This plan is suitable for big businesses focused on leads with the help of different strategies implemented by Senior PPC Manager. The call support feature is available for the client to schedule call anytime with the project manager which helps the PM to understand the client’s requirement.

Monthly ad spend ₹25,000 Monthly Adspend ₹50,000 Monthly Adspend ₹1,20,000 Monthly Adspend Up to ₹2,50,000 Monthly Adspend ₹ 5,00,000 Monthly Adspend
Search advertising Search Network Search Network Search Network Search Network Search Network
Conversion tracking Conversion Tracking Setup Conversion Tracking Setup Conversion Tracking Setup Conversion Tracking Setup Conversion Tracking Setup
Reporting Weekly and Monthly Report Weekly and Monthly Report Weekly and Monthly Report Weekly and Monthly Report Weekly and Monthly Report
Call support Call Support Scheduled Calls Scheduled Calls Scheduled Calls Scheduled Calls
AI setup — Artificial Intelligence Setup Artificial Intelligence Setup Artificial Intelligence Setup Artificial Intelligence Setup
Click fraud — Click Fraud Setup and Reporting Click Fraud Setup and Reporting Click Fraud Setup and Reporting Click Fraud Setup and Reporting
Display advertising — — Display Network Display Network Display Network
Ad creative — — 4 Banner/Image Ads 8 Banner/Image Ads 12 Banner/Image Ads
Optimization — — — Advance Optimization*** Advance Optimization***
Discuss your plan Learn More Learn More Learn More Learn More Learn More

— Not listed in the published plan. Open “Plan suitability” to read each plan’s description.

*** Ask about the scope of Advance Optimization.

All plans include FREE dashboard, website form lead tracking, review widget to get more positive reviews, automated weekly & monthly reporting and customer support via email, chat & phone.

Can’t decide which plan is right for you?

Contact Us Now
The eBrandz approach

A clear goal.
A connected campaign.

Bring the audience, message and measurement together. We use your business priorities to guide the campaign and its next improvements.

  1. 01 / UNDERSTAND

    Start with
    your business.

    Discuss your offer, audience, target locations and budget. Agree which customer actions matter to you.

  2. 02 / PLAN

    Connect intent
    with your offer.

    Shape campaign priorities around relevant searches, useful ad messages and the pages customers will visit.

  3. 03 / MEASURE

    Set up tracking
    with a purpose.

    Define conversion actions and set up measurement so reporting has a clear connection to your goals.

  4. 04 / OPTIMIZE

    Learn from
    campaign activity.

    Review the available signals and refine the campaign within your agreed plan, budget and scope.

  5. 05 / REVIEW

    Turn reporting
    into next steps.

    Bring campaign performance and your business feedback together to decide what needs attention next.

Keep the goal in view: relevant traffic, meaningful actions and informed decisions. Talk through your goals
What connects the campaign

More clarity at
every step of the click.

Every plan starts with Search Network, conversion tracking and regular reports. Additional capabilities depend on your selected package.

Relevant search campaigns

Connect the searches your customers make with the services or products you offer and a clear next step.

Search Network · All five plans

Conversion tracking

Define valuable actions, such as an enquiry or purchase, so you can review campaign activity against business goals.

Conversion Tracking Setup · All five plans

Reporting & support

Keep campaign progress visible through recurring reports and the support arrangements included in your plan.

Weekly and Monthly Report · All five plans

AI & click fraud setup

Silver and above include Artificial Intelligence Setup and Click Fraud Setup and Reporting. Discuss the setup with our team.

Silver · Gold · Platinum · Titanium

Display & image ads

Expand the campaign’s creative scope with Display Network and the banner or image ad quantities listed for your plan.

Gold: 4 · Platinum: 8 · Titanium: 12 ads

Senior manager involvement

Platinum and Titanium describe advanced optimization from a Senior PPC Manager. Confirm the scope for your campaign.

Platinum · Titanium

Build from where you are

Starting fresh?
Already running ads?

A useful starting point is your business goal, available budget and current account. We’ll help you discuss the scope that fits.

A new campaign

Set a clear direction
before the first click.

Share your website, target customers, service area and monthly budget. Talk through campaign setup, conversion actions and the plan that supports your goals.

Plan Your First Campaign
An existing account

Bring context to
your next decision.

Share what you are trying to improve and the reporting you already have. Discuss your current structure, measurement and management needs with the team.

Discuss Your Existing Account
Dashboard & reporting

Know what ran.
See what happened next.

Review campaign activity alongside tracked actions and your sales feedback. Use the conversation to decide where the next improvement should happen.

Request a Dashboard Walkthrough
A shared view of campaign activity, tracked leads and reporting.
PPC / reporting framework Ad spend → Campaign activity → Customer actions
Spend & campaign activity

Understand where your budget is going.

Review the agreed campaign measures and compare consistent time periods.

Budget

Ad spend

Review advertising costs against your agreed campaign budget.

Reach & response

Impressions & clicks

See how often ads appear and how people respond.

Traffic cost

Cost per click

Understand the cost of visits in the context of campaign goals.

Reporting measures depend on your campaign scope and available account data.

Conversions & lead quality

Connect activity with meaningful actions.

Review the conversion actions you have agreed to measure, then add the business context.

Measurement

Tracked conversions

Understand recorded enquiries, purchases or other agreed actions.

Efficiency

Cost per conversion

Review advertising cost alongside measured conversions.

Business feedback

Lead quality

Share sales feedback to understand which enquiries are useful to your team.

Conversion reporting depends on tracking setup and available data. Sales feedback provides context beyond a recorded enquiry.

Campaign work & next priorities

Keep your next steps visible.

Connect recurring reports with the work and decisions your campaign needs.

Delivery

Campaign updates

Discuss work completed within your agreed plan.

Communication

Regular reports

Stay informed with weekly and monthly reporting.

Direction

Next priorities

Agree what to review, refine or clarify in the next cycle.

Confirm the reporting detail and review arrangements for your engagement.

All PPC plans include the FREE dashboard and automated weekly & monthly reporting listed in the package inclusions.
Why eBrandz

A management partner.
A clear working relationship.

Keep control of your account while giving campaign management a defined scope, a reporting rhythm and a point of contact.

Ownership stays
with you.

You retain 100% ownership of your Google Ads account and pay Google Ads directly for advertising.

Know the scope
before you begin.

Compare the plan inclusions, discuss the fixed monthly management fee and agree what your campaign needs.

Keep the
conversation open.

Use regular reports and customer support to keep your team informed. Review progress on a monthly engagement.

Before you choose a plan

Clear costs.
Clear expectations.

Answers to common questions about PPC plans, account ownership and measurement.

Talk through your requirements
Are the amounts shown management fees?

No. The amounts in the comparison are labelled Monthly Adspend. You pay Google Ads directly for advertising. eBrandz charges a separate fixed monthly management fee; contact the team to confirm the fee and scope for your campaign.

Is there a minimum ad spend requirement?

The published service states that there is no minimum ad spend requirement. The plans list monthly ad-spend figures to help you compare them. Share your intended budget with the team to discuss the right arrangement.

Who owns my Google Ads account?

You retain 100% ownership of your Google Ads account. Advertising payments go directly to Google Ads, while campaign management is provided through your agreed eBrandz plan.

Do I need to make a long-term commitment?

The published engagement is monthly, with no long-term commitment. Confirm the start date, billing arrangements and applicable cancellation terms with the team before beginning.

How do the five plans differ?

All five plans list Search Network, Conversion Tracking Setup, and Weekly and Monthly Report. Silver and above add Artificial Intelligence Setup and Click Fraud Setup and Reporting. Gold, Platinum and Titanium include Display Network with 4, 8 and 12 Banner/Image Ads respectively. Platinum and Titanium also list Advance Optimization***. The full comparison above shows the support and ad-spend details.

What does Artificial Intelligence Setup include?

Artificial Intelligence Setup is listed in Silver, Gold, Platinum and Titanium. Discuss the tools, setup, data requirements and ongoing management covered by this item with the team when confirming your plan.

What does Advance Optimization*** cover?

Platinum and Titanium list Advance Optimization***. Their descriptions refer to work by a Senior PPC Manager. Ask the team to confirm the activities, review arrangements and scope for your account.

Are landing-page design and other advertising platforms included?

The comparison lists the published PPC deliverables. Separate landing-page design or work on other advertising platforms is not specified in those inclusions. Share your requirements so the team can confirm a suitable scope and quote.

Do all plans include a dashboard and reporting?

Yes. The shared inclusions cover a FREE dashboard, website form lead tracking, a review widget, automated weekly and monthly reporting, and customer support via email, chat and phone.

How should I assess campaign progress?

Start with your agreed business goal. Review advertising spend, campaign activity and tracked conversions, then add your feedback about lead quality or sales. A recorded conversion measures the action you configured; it needs business context to show its value.

Make your next click count

Put your next campaign
on a clear path.

Bring your website, audience and business goals. Let’s discuss the PPC plan that fits.

Prefer a direct conversation?
sales@ebrandz.com · +91 9820022005